Samfaina is a Catalan restaurant located in Shanghai.
We were requested to develop the interior and graphic design.
The diversity of cooking styles (from traditional local dishes to the most contemporary expression of molecular cuisine) is transmitted by an eclectic use of typography. Each area of the restaurant delivers a different cooking experience, and so does the identity. The menu is composed per sections, and each of them has it’s specific typographic code, creating a sort of eclectic newspaper.
We created the brand identity and designed all the graphic applications of the restaurant -logos, menus, signage and marketing collaterals-. We also designed large format wall arts for the space decoration.